A workshop on:
- How the media work.
- What it makes a news.
- Practical tips on how to deal with journalists.
- How to deal with interviews.
Practice. Single and Group work based on text written by students before the course. Finding titles. From a short text (ca. 50 words) to a tweet. Practicing on use of analogies, metaphors. Practicing on tone, style to address different publics. Working on titles. Find visual for your text, prepare a pic description. Prepare files for sending. Understand how internal offices offer media support to scientists. Individual coach and practice in answering to an interview. Interview video‐recorded for students self‐evaluation.
Goals. Understand the media and how it operates. Introduce to principles of message‐design to address the media. Understand the press release format. Turning complex concepts into clear and attractive messages for the media. Titles to grab attention. Understand the duties of the internal Public Information Officers.
Instructor: Jacopo Pasotti
Workshop for professors, researchers, post-docs and PhD students.
Sign up here.
by the public transport
From Venice, P.le Roma: bus 2; 4; 6; 7 etc. bus stop Venezia-Porto Marghera railway station, continue in the pedestrian underpass.
From the Mestre railway station: bus 2, bus stop VEGA.
From Mestre: any line with Venice direction. Get the bus timetables:
Reach us by car
The adress of this seat is Via delle Industrie 19 – Marghera. You can park in the area called "Park Lybra", in the blue spaces.
The Parking Fee is €1/h and €5/day.
The yellow spaces' cost is €5/h and €20/day.
People with disabilities can benefit from the free parking, prior communication in advance.