Attending students will be provided with a coursepack at the beginning of the course. The coursepack consists of scientific articles, press clippings and other material selected by the instructor.
Attendance to classes is strongly advised, since team-projects, case discussions and the critical analysis of readings constitute the core elements of the course.
The course will be based on contents taken from Sutton R., Rao H. (2014), Scaling Up Excellence: Getting to More Without Settling for Less, Crown Business.
Non attending students, nonetheless, can prepare on the following material:
De Wit, B., Meyer R., (2010), Strategy: process, content, context: An international perspective, Cengage Learning, 4th edition [chapters 1 (pp. 3-18; 26-31), 3 (pp. 105-123), 4 (pp. 163-180), 5 (pp. 231-254), 6 (pp. 297-315), 7 (pp. 359-379), 8 (pp. 421-437)]
Mintzberg H., Ahlstrand B., Lampel J. (1998) "Strategy Safari", Financial Times, Prentice Hall [Chapter 1, pp.1-21]
Osterwalder A., How to Describe and Improve your Business Model to Compete Better, 2007
Ghemawat P., (2009), Strategy and the business landscape, Pearson Education.
Rosenzweig, P., (2007), The Halo Effect, The Free Press:NY, chapters 6.7,8,9,10