BUSINESS MANAGEMENT-1

This course is one of the courses that characterize the degree in Business Economics, and is aimed at providing students an overview on the firm and the key issues related to its management. After an introduction on the methodological foundations and the context of modern firms, the course focuses on the analysis of the environment in which the firm operates, on the analysis of the firm’s competitive advantage, and on the firm’s business and corporate strategies. The course resumes to explore topics related to the analysis of the external environment and business strategy introduced in the courses of Business Administration and Organization.

After completing the course, students will understand which are the main business functions, which are the main characteristics of a firm’s environment, and what strategies the firm can implement to grow within this environment.
Attendance and active participation in the training activities proposed by the course (lectures, seminars from business representatives, group works) and individual study will enable students to:
- know the main models of business management, and the meaning of the main strategic alternatives for the firm;
- know how to exemplify the main theoretical concepts related to the firm, its business functions, strategies, and the environment in which it operates;
- know how to apply the main indicators for the analysis of the attractiveness of the industry in which a firm operates;
- know how to determine the most appropriate method for analyzing the functioning of different types of firms, the way they operate, and the environment in which they compete.

For any pre-requisites, students must refer to their study plan.
http://www.unive.it/pag/fileadmin/user_upload/cdl/laurea/et11/documenti/2017-18/propedeuticitaET11.pdf
Students who have not passed the Economia Aziendale exam cannot take the Gestione delle Imprese exam (modules 1 and 2).

1. Principles of management
2. The competitive environment
3. Competitive strategies
4. Growth strategies

- Gestione delle Imprese, Create della MCGraw-Hill, chapters 1, 2, 3 and 4, editions 25/26 or 24/25, 23/24, 22/23, 21/22 or 20/21.
- Further readings that will be downloadable from the Moodle web page of the course.

A single written exam is scheduled at the end of the Business Management-2 module: 20 multiple-choice questions worth 1 point each (with a penalty of 0.25 points for every wrong answer, rounded up) and 2 open-ended questions worth 5 points each. The exam will last 45 minutes. To register a grade of 28 or higher, an additional oral exam is required.

On the Moodle course pages, a sample exam will be made available for practice.

Students will also have the opportunity to improve their final grade through group projects to be presented in class.

In the event of irregular or non-compliant behaviour during a written examination, the instructor, on the basis of what was observed during the exam, may verify the accuracy and authenticity of the student’s work through a confirmatory interview aimed at ensuring compliance with academic and ethical standards. The outcome of this interview, including failure to attend, may affect the evaluation and final result of the exam.

written

Regarding the grading criteria (the method by which grades will be assigned), regardless of whether the student attends classes regularly or not:
A. Grades in the range of 18-22 will be awarded when the student demonstrates:
- sufficient knowledge of the course contents;
- limited capacity to understand and apply the acquired knowledge;
- sufficient communication skills, especially concerning the use of specific terminology relevant to the course.
B. Grades in the range of 23-26 will be awarded when the student demonstrates:
- fair knowledge of the course contents;
- fair capacity to understand and apply the acquired knowledge;
- fair communication skills, especially concerning the use of specific terminology relevant to the course.
C. Grades in the range of 27-30 will be awarded when the student demonstrates:
- good or excellent knowledge of the course contents;
- good or excellent capacity to understand and apply the acquired knowledge;
- fully appropriate communication skills, especially concerning the use of specific terminology relevant to the course.
D. The distinction "cum laude" will be awarded when the student demonstrates excellent knowledge and applied understanding of the course syllabus, along with outstanding judgment and communication skills.

Lectures centered on theoretical issues, discussion of case studies, seminars from business representatives

Accessibility, Disability and Inclusion
Accommodation and support services for students with disabilities and students with specific learning impairments

Ca’ Foscari abides by Italian Law (Law 17/1999; Law 170/2010) regarding support
services and accommodation available to students with disabilities. This includes students with
mobility, visual, hearing and other disabilities (Law 17/1999), and specific learning impairments (Law 170/2010). If you have a disability or impairment that requires accommodations (i.e., alternate testing, readers, note takers or interpreters) please contact the Disability and Accessibility Offices in Student Services: disabilita@unive.it.

This subject deals with topics related to the macro-area "Climate change and energy" and contributes to the achievement of one or more goals of U. N. Agenda for Sustainable Development