BUSINESS ECONOMICS AND MANAGEMENT

Anno accademico 2020/2021 Programmi anni precedenti
Titolo corso in inglese BUSINESS ECONOMICS AND MANAGEMENT
Codice insegnamento ET4006 (AF:331384 AR:178170)
Modalità Per la modalità didattica vedi gli orari delle lezioni
Crediti formativi universitari 6
Livello laurea Laurea
Settore scientifico disciplinare SECS-P/08
Periodo 4° Periodo
Anno corso 1
Sede VENEZIA
Spazio Moodle Link allo spazio del corso
Inquadramento dell'insegnamento nel percorso del corso di studio
The course aims at bridging the gap between economic theory and managerial practice. Through a process of application of the principles, concepts and tools of economics to solve the managerial problems of a business enterprise, business economics support managerial decision-making. From a firm perspective the module explore those activities and functions associated with running a company, such as controlling, leading, monitoring, organising, and planning.
Risultati di apprendimento attesi
At the end of the course students will be able to...
- Know the basic concepts and language of the economic analysis of firms' processes.
- Review a wide range of decisions faced by managers
- Understand how economic theory can be applied to markets, industries and firms
- Understand basic functions of firms and roles of different actors (individuals, organizations, institutions)
Prerequisiti
Any specific knowledge required
Contenuti
The course will cover the following topics:
• The Fundamentals of Managerial Economics
• Market Forces: Demand and Supply
• Economies of scale, scope, learning curves
• The Theory of Individual Behavior
• The Production Process, Costs and Revenues
• The Organization of the Firm and its functions
• The Nature of Industry
• Managing Markets and competition
• Pricing Strategies
• The Economics of Information
• The role of the Government

Testi di riferimento
Economics of Strategy, 7th Edition | Wiley www.wiley.com
David Dranove, David Besanko, Mark Shanley, Scott Schaefer. ISBN: 978-1-119-04231-0
Modalità di verifica dell'apprendimento
Written exam will include multiple choice and open-end questions
Metodi didattici
Frontal lessons will be integrated with case studies
Lingua di insegnamento
Inglese
Modalità di esame
scritto
Programma definitivo.
Data ultima modifica programma
17/11/2020