Pubblicato il 20/06/2022
Dear bachelor thesis students
below some very basic information on the structure of the bachelor thesis. Typically, a bachelor thesis will have 3-4 chapters
1: intro, problem statement, research objectives
2: lit review = critical and systematic summary of the main scientific studies published on the topic of your thesis. Target should be to analyze between 30-50 papers.
Note: please buikld your articles (keyword search) exclusively from the 5 databases accessible via BEC
Business Source, Sciencedirect, Wiley, Springer, SAGE.
Do NOT read and cite any other articles (there are too many junk papers published in apparently scientific journals, none of which are indexed in the databases above).
Reading textbooks may be necessary, citing them typically not since you will need to go back to the original article in any event.
3: optional: case study
4: summary, conclusions, key findings
Citations: APA (7th ed)
Length: ca 40-80 pp. Shorter may be better.
Formatting: see formating guidelines of international journals (e.g. Industrial Marketing Management, Journal of Business Research).